Why SHAY at Aubade Jewelry: A perfect match

At Aubade Jewelry, we pride ourselves on curating jewellery collections that speak to global trends while respecting local style sensibilities. SHAY aligns perfectly with that vision:

SHAY is created by mother-and-daughter team Tania and Laden in Los Angeles, blending Art Deco & Victorian inspiration with Southern Californian chic. 

Their designs feature geometric shapes, bold pavé chain links, delicate gemstone chokers, catering to women of all ages. 

For the Qatar market, this means modern luxury with international pedigree but still wearable and adaptable to regional preferences.

Key Highlights of the SHAY Collection

Here are a few standout pieces and collection traits you’ll find at the launch:

Pavé Chain Links: Chunky flat link bracelets and necklaces in pavé diamonds make a strong, contemporary statement, perfect for layering or as a standalone focus piece.

Geometric & Architectural Motifs: The geometric forms channel Art Deco and Victorian eras, giving timeless design appeal with modern execution.

Versatility & Multi-Generational Appeal: Designed to be worn by women of all ages, the pieces transition from day to evening, from business to lifestyle occasions.

Quality Craftsmanship: Combining solid-gold links, fine pavé settings and gemstone drops, providing both style and investment value.

How to Style SHAY for Every Occasion

Daytime Chic

Pair a delicate gemstone drop choker from SHAY with a tailored blazer and minimalist accessories. The subtle shine and modern design give a refined daytime look without feeling overdone.

Evening Glamour

Go for the pavé link bracelet and earrings set that will boost your evening look. The chunky links will draw attention and create a lot of sparkle that works well during gala dinners or even when wanting an upmarket casual experience in Doha.

Everyday Luxury

But for those who appreciate the world of wearable jewelry, an easy-to-read gold edition of SHAY’s geometric pattern or simple link-style chain provides an everyday touch of elegance. This works well whether at the office or out with the girls at lunch or on the go.

Why This Launch Matters in Qatar

The Middle East jewellery market is evolving: contemporary designs, wearable luxury and global designers are increasingly sought after. With SHAY’s arrival at Aubade Jewelry in Qatar:

New Design Aesthetic: SHAY introduces a fresh aesthetic to the region, bold yet refined, modern yet rooted in jewellery heritage.

Broader Appeal: Catering to younger professionals, style-savvy women and those who want luxury without excessive ornamentation.

Investment & Style: High-quality gold and diamond pieces that hold value and style relevance, aligned with the region’s appetite for meaningful luxury.

Visit Aubade Jewelry Qatar – Experience SHAY First-Hand

We’d like to invite you to visit the flagship store of Aubade Jewelry located at (address/location) so that we can give you the complete experience of the SHAY jewelry line. Our experts will walk you through the various jewelry options and show how these fit together.

This could very well mark the beginning of the first step of collecting the SHAY jewelry line.

Conclusion

The event of SHAY launching at Aubade Jewelry Qatar is an event that promises an experience of great joy and excitement for those who indulge in fashionable jewelry.

As stated on the company’s page on the Internet, SHAY’s jewelry takes on the form of ‘contemporary jewelry fit for every taste’ because of its designs being bold and suited for everyday wear.